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Poor service standards at Woolworths

Paddocks / Century City Canal Walk - Milnerton Cape Town

I have finally concluded that the Paddocks and Century City Canal Walk Woolworths stores equally appalling service delivery standards are due to a lack of Woolworths regional and top management quality-of-service intervention, support and on-the-floor interest / attention to detail.

My 2010 Canal Walk / Century City Woolworths Experiences

  Woolworths 1 Woolworths 2 Woolworths 3  

I am convinced that the following factors are probable causes for the current declining service levels and increased customer complaints of my once proud Woolworths customer service experience:

  • Lack of experience / retail vigilance by Woolworths store managers
  • Lack of retail / management training and development on store-level
  • Lack of regional management supervision and store involvement.

These findings should be a serious wake-up call for Woolworths regional and top management considering that they keep syndicating positive brand communications through their Woolworths quality and value brand messages.

Just take a look at my positive experience(s) with the Milnerton Mall Kwikspar to see why I am so adamant about communicating the appalling Woolworths service experiences.

In my ongoing online research on Woolworhs service levels I stumbled on this Woolworths last 5 day complaints list as published on the www.hellopeter.com website. This is a clear indicator that the customer complaints / retail management problems are much broader than an isolated Milnerton area.

I am of opinion that it will take years for the current regional / top management to get a handle in rebuilding a corporate service culture and therefore will think twice before visiting the Woolworths Paddocks and Canal Walk stores.

All site information on Woolworths

Posted by Vernon Chalmers on 28 August 2010 disclaimer

 

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