Latest News
Vernon Chalmers has been appointed as an external evaluator at CPUT (Co-operative Education), specifically assessing students' business managrement and marketing marketing portfolios.
This popular Short Course started once again at CPUT's CCE in Cape Town on Monday, 5 August 2008. The course will be presented on Monday evenings from 17:30 - 20:00 and will run for 16 weeks. Course content include detailed discussion and application of the 9 PMBOK principles. Course presenter - Vernon Chalmers. Wishing all the students the best with their studies and learning.
For the first time VC is promoting an Acer notebook computer for under R5000-00. This eMachine notebook computer is based on an Intel Celeron processor and is configured with a high level of mobile and connectivity specifications to provide true mobile functionality to the serious student and value seeking professional. Backed with a 1-year Acer warranty. Visit the Acer eMachine product page for more information.
Vernon Chalmers is currently presenting a new corporate training course on project management to Woolworths’ managers, entitled Woolworths Certificate in Project Management.
The course is in association with CPUT CCE and commenced on the 17 July 08
The Internet Marketing and SEO course will be facilitated as a Distance Learning short course from 18 August 2008. Students will be able to complete all the modules in the comfort of your own learning environment with regular and professional online / on-site facilitation from the course facilitators.
Target Audience Small business owners and entrepreneurs with or without a website. Or anybody who wants to gain a good understanding of current online marketing and advertising methodology.
Course Outline
- Internet marketing fundamentals
- Internet marketing & advertising strategy
- Website building & configuration
- Search Engine Optimization
- Google Webmaster Tools
- Online marketing deployment
- Online advertising deployment
- Media relations
- Campaign management
- Statistical / performance measurement
